The Perfect Dealership: Mastering the Basics
Earlier this year I ran across a book by Max Zanan called “Perfect Dealership.” It is a must-read…
News June 5Latest in: Sales and Finance
How to Tailor the Brand Experience for the Decision Maker
It’s critical to take the time to create ways to tailor your consumer brand experience to the female…
News June 5
A Metric That Merits More Attention—Your Used/New Sales Ratio
When I was a dealer, we thought we were doing a pretty good job if we managed a…
News June 5
A Little Preventive Maintenance Goes a Long Way in Protecting Your Franchise Investment
In the midst of the constant threats to dealers’ franchise investment, including new OEM facility requirements, OEM vehicle…
News June 5
Subscribe and Drive
As the first automotive group to launch auto subscription in our market, Wyler FastLane, I have been closely…
News June 5
Service Advisor: Lessons Learned
I looked at my desk and the seven repair orders I laid out to visualize what I had…
News June 5
8 Proven Strategies to Reduce Costs & Increase Profitability
There is a renewed interest in effective cost reduction strategies across the country. Dealerships are not only interested…
News June 5
Looking for Ways to Increase Customer Convenience? It’s Time to Revamp Your Payment Processes
In a time of tightening dealership profits, retaining the customers you already have through excellent service and a…
News June 4
Secrets of the Best Automotive Sales Consultants
Discover where to recruit, how to hire, and how to set sales consultants up to succeed. This…
News June 1
Driving Growth and Performance in Paid Search
The auto space is becoming increasingly competitive. 69% of buyers start their purchase journey with little to no…
News June 1
