‘If We Cut it Back Then, We do not Need it Again’
Now that the recession seems to be easing a bit and dealers are picking up, especially in the…
News March 1Latest in: Sales and Finance
Interview with Lori Hammond, Internet Director of Sales, Conicelli Autoplex
Lori Hammond, Internet director of sales for Conicelli Autoplex, in Conshohocken, PA, has built from the ground up…
News March 1Your Service Waiting Area: Dentist Office or Customer Retention Tool?
(Bear with me here – this one will eventually come back around to the Internet sales team.) Today…
News February 14When is a Factory Incentive Program Legal?
Mercedes Benz has announced the details of its holdback incentive program which will apply to all dealers. The…
News February 14Menu Pricing: An Art or Science?
I just finished up an initial round of service advisor training for a large dealer group and was…
News February 14Why Don’t You Do It a Different Way?
Last month, my article focused on helping you hold your people accountable to your service processes. Odds are…
News February 14Backdating Contracts Could Mean Mass Rescission
Way back when I was living with my parents, as the oldest child, I felt a certain responsibility.…
News February 14Give your Customer a Choice
It has been said that the arrival of a lead is the “moment of truth”. At that moment,…
News February 14Make it your Year
How it happened so quickly I don’t know, but it’s time again to reflect and make necessary changes…
News February 14The Consequences of Making Goodwill Repairs
Many dealerships or manufacturers have a formal or informal policy with respect to “goodwill” or customer satisfaction repairs.…
News February 14
