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Latest in: Sales and Finance

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Why People Defect in Service

 CEO & Executive Chairman Scot Eisenfelder explains why customers defect in service in this video blog.

News June 14
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Freebie Friday: Nurturing vs Closing

 Bill Wittenmyer shares the difference between nurturing and closing in this episode of Freebie Friday.

News June 14
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Finding – And Keeping – Better Techs

With the auto industry facing a shortage of technicians, it’s important to do what we can to attract…

News June 13

Leads: The Ever-Decreasing Part of the Pie

Almost all of automotive agrees: sales are driven from conversations with consumers. For years, the automotive industry has…

News June 11
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Witt’s Wise Words: Know Your Numbers

 VP of Sales CDK Global Bill Wittenmyer explains why every salesperson needs to know their numbers in…

News June 10
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Why Your Marketing Goals are All Wrong

Most people think about marketing as a way to generate immediate ROI. For every email campaign sent out,…

News June 7
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Freebie Friday: A Tip to Stay Motivated

 In this episode of Freebie Friday, Bill Wittenmyer offers a tip that individuals can use to stay…

News June 7
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Preparing Your Service Department for the Amazon Threat

The current automotive market presents today’s dealers with unique challenges—the biggest one being the evolution of the customer…

News June 6
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Windows 7 End of Life is Coming

Is your dealership still using the Windows 7 operating system? As of January 2020, Microsoft is discontinuing all…

News June 5
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Navigating the Maze of New In-Vehicle Technology

According to a recent article in Automotive News, consumers LOVE the idea of all of this new in-vehicle…

News June 5