Are Dealers Really Ready for Multi-Touch Attribution?
First, let me be clear in saying that Multi-Touch Sales Attribution is still the Holy Grail of marketing…
News November 21Latest in: Sales and Finance
Used Car Market Insights: Record Weekly Decline for 2017
Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck…
News November 21
Making the Case for Texting Consumer Recall Notices
Technology has made a huge impact upon our modern society. In the past, standard postal mail and phone…
News November 21
Sometimes It’s the Small Things that Matter Most
In building customer loyalty, one of the first things that comes to mind is the customer experience. Many…
News November 21
Following the Basics in the Service Drive
Director of Professional Services Stephen Coambes shares how following the basics in the service drive will lead to…
News November 20
Freebie Friday: Mastering Change
How do you find your footing when everything around you constantly changes? In this Freebie Friday, ELEAD1ONE Partner…
News November 17
Which KPIs Are Most Important?
CEO Josh Blick shares which KPIs are most important when it comes to your financial statement in this…
News November 17
The Transformation of the TPA
Third-party administrators (TPAs) often take on multiple roles, including customer service provider, risk assessment manager, claims processor, and…
News November 16
Service Department Communication in the 21st Century
Alexander Graham Bell, credited with inventing the telephone in 1876, showcased his remarkable invention with the first-ever phone…
News November 16
Hurricane Winds Create Windfall for Car Dealers
Along with 180 mph winds, flood damage, home destruction, and disease, Hurricane’s Harvey and Irma were also the…
News November 16
