Accountability is Your Duty
By definition, someone that leads is expected to “go in front; to show the way.” A key to…
News March 1Latest in: Press Releases
Continued Strength in the Buy/Sell Market and the Road Ahead
As we wrap up another strong year of buy/sell activity, it is valuable to reflect on some key…
News March 1
Used Car Market Insights – Week of February 27, 2017
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck…
News February 28
Are You Getting Fooled by Today’s Digital Solutions?
There are a multitude of digital solutions available today for dealers to choose from with their marketing efforts.…
News February 28
Don’t Think Customers Want Loyalty Programs? U(ber) better Think Again!
When it comes to customer loyalty programs, customers like to feel appreciated and recognized for their loyalty. And,…
News February 28
Is Google Analytics Your #1 Competitor?
Consumers have gravitated to the Internet for – well – just about everything. So, when it comes to…
News February 28
It’s a Trap! Ignore the KPIs to See What You’re Paying For
Here’s a scene that should have been at the start of Return of the Jedi. Emperor Palpatine reclines…
News February 27
Building a Budget Around Today’s Now Buyer
Waste. The most dreaded word in business. Whether it’s time or people or money, every business tries to…
News February 27
Digital Dealer: The Tale Of Two Websites [EXCLUSIVE VIDEO]
All across the country, dealerships are battling with OEM mandated websites...and are rolling in second websites that they…
News February 27
Can Your Used Car Buyers Trust You?
Consumers have plenty of choices when it comes time to buy a used car – private sellers, independent…
News February 27
