More on Becoming a 10X Dealership
It’s complicated to be an Internet-savvy dealer. Pricing, dealer web site SEO, social media, Internet structure and staffing,…
News April 12Latest in: Marketing
NADA Takeaways – Opportunities to Reduce DMS Costs
As a first time exhibitor at National Auto Dealer Association this year, our team staffed the booth and had…
News April 1
Interview with Kevin Mock, General Manager, Century Motor Corporation
On March 1, 2011, Century Motor Corporation in Wentzville, MO reopened its doors as a Dodge Chrysler Jeep…
News April 1Sunshine or Just a Break in the Clouds?
An economic warning to the US dealer It is now spring of 2011 and we are experiencing a…
News April 1Cheap Advertising Ideas That Work!
It’s a tough market. Definitely getting better, but still a challenge to even the most seasoned, experienced dealers.…
News April 1Can Penske Eliminate 21 smart Dealers Without Recourse?
The state motor vehicle franchise laws may have something to say about that It was reported last week…
News April 1Department Heads: How to Create ‘Position Coaching’ Excellence
Last month’s article, “The Accolade Sandwich Sales Meeting” leads me to share specifics about what, from my experience,…
News April 1Dealerships of the Future: How Successful Dealers Leverage all Lead Sources for Growth
Unless you’re viewing an archived version of this magazine or you just picked this up in the service…
News April 1
Search Engine Optimization is your Dealer’s Online Resume
Every day my team and I field questions about Search Engine Optimization (SEO) and what it takes to…
News April 1???An Average Car Guy??? Explains Changing from an Internet Department to an e-Commerce Dealership
In February 2010, Toyota had one of the largest recalls ever. Yet within nine month’s time, the efforts…
News March 31
