Mercedes and BMW CPO Vehicle Sales Decline in July
Mercedes-Benz Certified Pre-Owned (MBCPO) program sold 5,895 vehicles in July 2011, a decrease of 14.7%. On a year-to-date…
News August 5Latest in: Marketing
Audi CPO Reports Best Fifth Consecutive Month of Record Sales
Audi Certified Pre-Owned sales reported July CPO sales set fifth consecutive monthly record with 3,506 vehicles sold. Audi…
News August 5
Maheim: 2011 Mid-Year Used Car Market Report
ATLANTA – Despite the pressures of an uncertain world economy and natural disasters that disrupted the automotive industry, the…
News August 5Seize the Pent-up Demand
It’s been a long hot summer. Especially for Japanese-branded dealers with earthquake-driven inventory constraints that have stunted sales…
News August 4
Research Survey: Young Men and Women Divided on Digital Advice When Buying Cars
Raleigh, N.C.—More than 20 percent of young adults plan to purchase a car within a year, according to…
News August 4
Study: Website Appearance Is a Key Differentiator in Shopper Satisfaction with Auto Manufacturer Websites
WESTLAKE VILLAGE, Calif. — Website appearance—including design elements and color schemes—is driving many brand-level increases and decreases in…
News August 4
Subaru of America, Inc. Appoints New Chief Marketing Officer
CHERRY HILL, N.J. — Subaru of America, Inc. this week announced the appointment of Dean Evans to chief…
News August 3
FIAT® North America “Drives in” New Marketing and Advertising Campaign
Auburn Hills, Mich. – The FIAT® brand announced today the launch of an all-new marketing and advertising campaign,…
News August 3
Small Cars, Big Profits: Setting the Trend for Leasing
CINCINNATI — If there’s one thing automakers can count on, it’s that a subcompact car built on U.S.…
News August 3
Dataium: Mobile Usage At Record High In July Among Active Auto Shoppers; Apple’s iPad Leads The Way
Nashville, TN — The new data from Dataium analyzed the mobile usage trends and patterns of over 20 million auto…
News August 2
