Porsche Announces New Vice President, Marketing for U.S.
ATLANTA — Porsche announced that Andre Oosthuizen has been appointed Vice President, Marketing of Porsche Cars North America, Inc. (PCNA),…
News September 21Latest in: Marketing
Blue Collar Focus Results in Solid Gold Returns
Some 30 years ago, one of my best friends in the car business gave me the greatest advertising…
News September 21
Subaru Selects MWW Group as Agency of Record
NEW YORK — MWW Group, one of the top-ten global independent public relations firms, today announced that it has…
News September 21Automaker Finds Family Role of Car Pool King is Changing
DETROIT – As children across America head back to school, a new survey commissioned by Chevrolet finds that…
News September 20
Accessory Sales: Dealers Reach Average Net Profit Margins of 32.8%
San Francisco, CA — izmocars released its Midyear 2011 AOA Accessories Trend Report1, which analyzes accessories sales of dealerships across…
News September 19
What Is The Most Searched Used Car Online?
Do you have any used Honda Accords or Toyota Camry vehicles on your dealership lot? If not, you…
News September 15
BookItOut Executive Vice President Reveals How to Strengthen Internet Presence, Increase Sales and Reduce Cost
Do you currently list your inventory online? How much do you pay each month to do so? Internet…
News September 15OVE.com’s Independent Auction Summit Helps Partners Exchange Ideas and Grow Online Sales
ATLANTA – OVE.com – the leading 24/7 bid or buy now wholesale vehicle marketplace – brought independent auctions together…
News September 15
Viral Marketing Campaign Has Automaker in Hot Water
Do you think a “prank” texting marketing campaign is a good way to promote a new vehicle? Toyota and…
News September 15
Can an iPad App Entice Customers into the Showroom?
How can you bring more customers into the showroom? One automaker thinks the answer to bringing more awareness…
News September 15
