Operational Effectiveness plus Social Effectiveness equals Explosive Growth
The arrival of a lead is the moment of truth. The speed and quality of your initial response…
News March 21Latest in: Marketing
The Spoiled Customer
As part of the process for awarding the WomenCertified Top Dealerships for Outstanding Customer Experience, WomenCertified asks participating…
News March 21
e-Commerce Director Explains Lead Nurturing
Chris Fousek, the e-commerce director with Cadillac Village of Norwood and The Village Automotive Group, is sharing his…
News March 21
Retail Automotive Expert Discusses How to Execute The Zero Moment of Truth in the Dealership
Larry Bruce, partner, MotorTrends Online and president/CEO, MicrositesByU, is sharing his expertise with automotive dealers and managers on…
News March 21
Honda and Sprinkles Bake Up Sweet CR-V Marketing Program
TORRANCE, Calif. — American Honda has teamed up with Sprinkles Cupcakes on a delectable mall-based marketing program to…
News March 21
Kantar Media Releases March Madness Advertising Trends Report
New York, NY – The NCAA Division I Men’s Basketball Championship tiped off on last Tuesday. March 13th,…
News March 21Mercedes Benz Issues Dealer Improvement Addenda
On the heels of the major changes made to the Mercedes-Benz Dealer Agreements last month, Mercedes-Benz is now…
News March 20vAuto’s RealDeal Enhances Sales Flexibility With Mobile Integration
OAK BROOK, IL – vAuto’s RealDeal is now available for dealership sales teams to use on Android phones,…
News March 15
Kia Motors’ “Kia Rio Windows Down” Playlist on Spotify Gains Momentum on Facebook
IRVINE, Calif. — In an automotive first, Kia Motors America (KMA) and music-loving Facebook users are creating a…
News March 14
Kantar Media Reports U.S. Advertising Expenditures Increased 0.8% In 2011
New York, NY – Total advertising expenditures increased 0.8 percent in 2011 and finished the year at $144.0…
News March 14
