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Latest in: Marketing

Connected to the Max: Consumers Want Personalization

We live in a world of empowered consumers.  They say when, where, and how they’ll buy the products…

News December 19

Social, SEO, and Email are Great, but 1 Thing Matters Even More for Business Health

Everywhere you go there’s always someone talking about the next best way to reach customers and convert sales.…

News December 19

Hard Facts: How to Use Google Tag Manager [VIDEO]

Have you ever heard of Google Tag Manager? If you haven’t, you’re losing customers! There is 1 huge…

News December 19
Main Featured

VDP Views are the Top KPI…and Other Data Myths

Since when did VDP views become more important than sales? This is not an attempt to downplay the…

News December 16

The Amnesia Effect of Google Analytics

Your dealership undoubtedly sees a lot of customers each day. Let’s say that each customer who walks into…

News December 16

Think Virtual Reality is a Fad? Think Again.

Virtual Reality has been quite a craze recently with video gaming and other consumer electronics. However, the high…

News December 15

What Muhammad Ali Can Teach You About Multi-Channel Marketing

Why is Muhammad Ali considered the greatest boxer of all time? Simple, his approach to boxing significantly differed…

News December 14

Profitable Digital Marketing for Wholesale Cars

As modern dealers, we have become digital marketing professionals. We have beautiful retail websites, focused on the buyer’s…

News December 14

Mad Skills Every Marketer Needs for Success in 2017

Social media, search, content, social ads, digital ads and the strategies that make them shine, have all advanced…

News December 14

How to Grow Success with Facebook Advertising on a Limited Budget

How much should my dealership spend on Facebook ads? This is the equivalent of a person asking, “How…

News December 14