Witt’s Wise Words: There Are No Subs In Life
Bill Wittenmyer explains why life isn’t a professional sport in which we can make substitutions in this…
News May 20Latest in: Leadership
Profit By Action Quick Tip: Importance of Up To Date Warranties & Recalls
There’s nothing worse than selling a car and having to call that customer right away for an…
News May 17
Freebie Friday: The Expectation Gap
Are you setting your dealership up for failure with your messages? VP of Sales CDK Global Bill…
News May 17
Conquesting Through Service
Scot Eisenfelder shares why conquesting through service is the key to future profitability.
News May 17
Latest Equifax Auto Credit Trends Illustrate Rising Subprime Activity
A few notes on subprime loan origination and balance activity per Equifax: Subprime auto loan originations have a…
News May 16
Want a 5-star CSI Rating? Demanding It Doesn’t Work. Earning It Does.
When my friend, Erica* took her vehicle to the dealer recently, the needed repairs were performed quickly and…
News May 16
The Great Race Against Time!
In today’s society, time is a precious commodity. So much so that consumers make their buying decisions based…
News May 16
Can Amazon Reinvent the Traditional Store?
It’s a well-known fact that Amazon is on a mission to reinvent the traditional brick-and-mortar store model. Until…
News May 15
Luxury Segments Dropped and Pickups Values Increased
Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck…
News May 14
Email Subject Line Hack – Vertical Response
Frustrated by lack of success in your email marketing strategy? Between getting your provider to approve them…
News May 14
