How to Prevent Greenwashing
Greenwashing is the practice of claiming that your processes are environmentally stainable without proof. Greenwashing is visible in…
News June 30Latest in: Leadership
[Video Blog] What the Hell is a “Value Proposition”?
What the hell is a “value proposition”? Nick Eberhardt from DealerPhysics defines and explains why it’s important to…
News June 25
How to Deal With Headache-Inducing Customers
How to deal with headache-inducing customers, according to Entrepreneur. All customers, even the angry ones, are relatively easy…
News June 24
How to Avoid Surety Bond Mistakes That Cost Your Dealership a Great Deal
Whether you think getting bonded is a piece of cake or you are rather unfamiliar with surety bonds,…
News June 24
How to Be the Worst Email Marketer in 10 Easy Steps
How to be the worst email marketer in 10 easy steps, according to Marketing Profs. Trying to be…
News June 24
Is Your Shop AC 609 Compliant?
As the summer quickly approaches, your shop will see an increased amount of vehicles with Air Conditioning issues.…
News June 24
Creating a Wave of Repair Shop Revenue
Creating a wave of repair shop revenue, according to Search Auto Parts. The average independent shop within the…
News June 23[Video Blog] Cookie Cutters: Great For Baking, Not Marketing
Would you run the same television advertisement as your local competitors? Today, dealers have settled for the same…
News June 20
5 TED Talks Every Marketer Should Watch
5 TED talks every marketer should watch, according to Ragan. Watching inspiring, entertaining, or educating content is just…
News June 20
Five Reasons Marketers Should Be Customer-Centric
Five reasons marketers should be customer-centric, according to Marketing Profs. What is customer-centricity? And why does it matter?…
News June 19
