Digitally Engaging Your Target Customers
Most of us have had that dream where it is a day before graduation and you realize there…
News July 3Latest in: Leadership
Private Buyers Lead Dealership Consolidation
Dealership buy/sell activity increased 60% in the first quarter of the year (see Chart 1). The increase is…
News July 2
Be Helpful: Build Trust Online & Sell More
If you’re looking to promote your dealership on the Internet, you first need to establish trust. It’s not…
News July 2
Ten “Simple” Ways to Make Your Dealership More Secure Against Hacks, Viruses, and Malware
For any business owner, keeping your dealership secure is vital. You need to do all you can to…
News July 2
Do Your Customers Brag About You Behind Your Back?
I recently moved to Southern California from Florida, and one differentiating feature is the sheer amount of people.…
News July 1
Catch Up With These 3 Big Waves in Marketing to Women
Catch up with these 3 big waves in marketing to women, from Entrepreneur. Despite the fact that in…
News July 1
The Benefits and Challenges of Increased OEM Recalls
With GM’s latest recall bringing their year-to-date total up to 16 million vehicles, and then Ford announcing a…
News July 1
Dealers Need to Focus on Chat Metrics That Mean Something
How to get to the heart of actual chat performance and ROI Chat for dealer sites has been…
News July 1
Building Trust with Strong Multi-Level Communication
Building trust with your customers is an aspect of automotive marketing that every dealer needs to focus on.…
News July 1
Insurance Company Loyalty… What Does it Mean?
If you asked ten people what loyalty means you would probably get ten different answers. Certainly many couples…
News July 1
