8 Mobile Advertising Secrets
The vast majority of automotive consumers—71%—report using their smartphones as part of the buying process, with 63% using…
News September 15Latest in: Leadership
Run Your Dealership like a Start-up
Large and well established companies in our space are notorious for spending the lion’s share of their resources…
News September 12
4 Tips for Saving on Your Auto Dealer Surety Bond
Driving a car is a quintessential part of American life, so becoming an auto dealer is a great…
News September 12We Need More Cowbell with Anthony Bartoli and Rich Lucy
The automotive landscape is changing at a rapid pace and that pace is quickening. Every day, week, month,…
News September 12Are You Future-Proofing Your Marketing? Do You Want to See ROI from Social Media?
What’s the name of the game in automotive? It’s generating floor, phone, and digital traffic, managing expenses, and…
News September 12Cutting Through The Advertising Bull$#!+
Whether we like it or not, the days of simple advertising are long gone. The rise of digital…
News September 11It’s All About Relevance – Using Predictive Analytics to Engage Your Customers
Today’s web-savvy auto consumers are demanding more from their car shopping experience. With more addressable channels and higher…
News September 11How to Keep Control of Your Retail Business in the Transition to eCommerce
With the coming wave of eCommerce in automotive retail, dealers stand the chance to either lose control of…
News September 9Create a Powerful, Fully Integrated BDC
By now every auto dealer in the country has come to the realization that in order to stay…
News September 9Why Dealers Who Neglect Social Media Are Leaving Money on the Table
Your customers are spending more time online – reading blogs, watching online TV and interacting on social media…
News September 9
