Do you TRUST your 3rd Party Lead provider?
Dealers are always questioning the quality of 3rd Party Leads the Lead Providers they come from – OEM programs…
News June 1Latest in: Leadership
Think Like Your Customers: Their Most Influential Sources
Automotive shoppers, now more than ever, have a wealth of knowledge available at their fingertips. Where can a…
News June 1
How to Become a 5 Star Dealership Part 5: Managing Your Online Reputation
Today’s shoppers are online before they are in your store, especially when it comes to shopping for a…
News June 1
How’s Your Site Post-Mobilegeddon?
It is safe to assume that by now we have all heard that Google rolled out a “mobile-friendly…
News June 1
Don’t Let Mismatched Socks Get in the Way of Understanding Data and Today’s Car Buyer
I had the pleasure of attending the Digital Summit 2015 at Google’s headquarters this spring. The event was…
News June 1
3 Ways Technology Drives Dealers to Succeed
I’ve worked with automotive manufacturers and dealers for more than 20 years, and the same challenges surface over…
News May 27
Want to Be a Leader? 3 Simple Ways to Act Like One
Being a successful leader is about equal parts skill, intellect, inherent talent—and how you’re perceived. Here are a…
News May 27
How to Earn Respect as a Leader
In this adaptation from his new book, the CEO of Red Hat, Jim Whitehurst, shares advice for how…
News May 27
Dealer Currency Helps Grow Gross Revenue on Every Sale While Retaining Customers
I recently had the pleasure to work with a very innovative dealer who implemented the concept of “dealer…
News May 27
5 Tips On Communicating More Effectively With Women
It’s just a fact of life in the automotive world: listening is essential! One of the key things…
News May 27
