If All Dealerships Look the Same, How Does the Consumer Choose?
Try not to take your eye off the ball when it comes to competing for sales. The manufacturer…
News July 14Latest in: Leadership
Infographic: An Introduction to Cross-Device Customer Journey Mapping
We see a product advertised on TV, we find that product online, and then we purchase the product…
News July 14
The Greatest Destroyer of Business: Fear
Fear is the greatest enemy you’ll ever encounter as an automotive professional. Fears appear on both sides of…
News July 14
3 Ways to Prepare for the Future and Keep Your Customers Coming Back
Ok Service Managers, the temperature is hot, the shop is full and everyday you are wondering how you can…
News July 14
Tear Down Your Silos
The term “Internet dealership” has become so pervasive that the words have all but lost their meaning. An…
News July 14
Is Your Dealership Ready for an Automated Data Management Solution?
Dealership data management systems collect and maintain mountains of data about your operation, your customers and your market.…
News July 9
The Three Most Important Components of Dealer Website Chat
On the surface, one might think that website chat systems are very straightforward, that they’re all pretty much…
News July 9
Why You Should Attend Conferences Like Digital Dealer
Yesterday, we attended the Digital Dealer Workshop in Chicago, IL. I’ll admit, I was a little skeptic on…
News July 9
Dealership Marketing Spend: Too Much or Not Enough?
We have done extensive spend management work in the dealership space over the last 15 years. One of…
News July 9
What Really Motivates Your Employees?
It’s an age-old question and a $10 billion industry. Every year, thousands of books and self-improvement courses are…
News July 7
