Spring Time Auction Sales Performing Well
Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck…
News February 27Latest in: Leadership
There’s a War Going On: Is Your Digital Marketing in Danger?
In the digital marketing world, only a couple of things are important – deliverability and tracking. Deliverability is…
News February 27
Wowing the Customer: Actions Speak Louder than Words
Occasionally, when creating a great customer experience a business will have to go above and beyond for its…
News February 27
Variable Pay Plans: Motivators or Impediments?
To manage and motivate their service advisors, most dealers use highly variable pay plans based on gross margin.…
News February 26
Think Tank: Be A Leader People Follow
You can’t expect those on your team to give you 100% when you’re not bringing that same dependability…
News February 23
Optimizing Your Dealership’s Website for the Customer
Pop-up specials, chat tools, auto-play videos, tons of useless slides, and more have turned our dealership websites into…
News February 23
Customers Don’t Care What You Have Until They Care About You
Whether you’re a dealership or a vendor, I’m sure you want to gain the attention of your audience.…
News February 23
How the Seven Simple Steps of Intentionality Guarantee Results
I had no choice… It’s not intellectually honest to say, “I didn’t have a choice”. Saying that you…
News February 23
Work On Yourself Wednesday: Warning Signs of Success
This week on Work On Yourself Wednesday: I want to talk to you today about the warning signs…
News February 22
How to Spot Liars and Fakers in Job Interviews
Job applicants lie on their resumes, they lie to your face in interviews and they ask references to…
News February 22
