The Crazy Professor
One of my college professors was famous for a crazy stunt that he pulled every semester. On the…
News October 26Latest in: Leadership
What Makes Customers Choose Dealers Over Independents?
In this video blog, Affinitiv CEO & Executive Chairman Scot Eisenfelder shares his opinion on why consumers choose…
News October 26
VIDEO: Car Barker Ads Won’t Improve the Car Buying Process
When Carvana comes out with an ad campaign such as, “That Didn’t Suck,” people should probably take note.…
News October 25
Navigating the Damaged Vehicle Flood Waters Post Hurricane
Flood-related catastrophic (CAT) events such as what happened in the Carolinas in September create significant challenges for managing…
News October 25
Profit By Action Quick Tip: Business Planning 5 – Follow up
Profit By Action Quick Tip on the essential Follow Up actions required to ensure your plan is achieved…
News October 25
How to Foster a Strong Company Culture & Keep It
Before going straight into the tips and tactics for fostering a strong culture within your company— it’s ultimately…
News October 24
Why Technicians will Soon Rule the Automotive Industry
I think it’s fair to say that automotive technicians are getting harder to find. These days, less people…
News October 24
How to Supercharge Website Conversions through Mobile Optimization
In our industry, conversion rates are horrible. A great dealer “might” convert at a higher rate, but many…
News October 24
Retail Hazard Ahead: Vehicle Purchases Experiencing Some Delays
The good news? To date, automotive sales have remained stronger than many analysts originally predicted, with customers of…
News October 24
Why Use a Hundred Words When One Will Do?
I actually wanted to flip the title of this blog to “why use one word when a hundred…
News October 24
