Is Content Marketing a Necessity or a Nuisance?
In a recent blog, I wrote about how content marketing is more of a long-term play. In addition,…
News September 26Latest in: Event News
What We’ve Got Here is a Failure to Communicate!
Dealerships spend a lot of money on leads. The bigger the store, the more money spent. And, added…
News September 25
The Weakest Link in Data Attribution Part II: Data Standardization
Today, too many dealerships rely on old attribution models, such as first-click or last-click. While current technological advancements…
News September 24
Getting the Most Bang from your Social Media Bucks
Today, it’s a well-known fact among dealers that a consistent presence on social media properties is vital to…
News September 24
Drive Profits with Improvements to Your Wholesaling Process
As a half-full glass kind of person, I believe there are opportunities for franchised dealerships to thrive in…
News September 23
How Technology has Transformed Customer Service
Technology has increased by leaps and bounds. It’s also greatly improved our lives. This impact spills over into…
News September 23
Turn One-Time Visitors into Lifelong Customers
The objective for dealerships is profitable growth. All the things that dealers manage every day — customer interactions,…
News September 23
Don’t Miss Revenue Opportunities!!
It is widely known that Service is the lifeblood of all dealerships and, in many cases, keeps dealerships…
News September 21
How to Boost Your Recall Completion Rate
Today one of five vehicles on the road are under recall. This year alone there have been 46…
News September 21
Can You Sell Cars on Facebook Marketplace?
Since Facebook has exploded, businesses have all rushed to capture their audience’s attention and leverage the platform’s marketing…
News September 20
