Should Carmakers Instead Usa a Big Green Box this December?
Swapalease.com Data Show Eco-Friendly Car Demand Outpacing Luxury in December CINCINNATI, OHIO – Tis the season for “December…
News December 12Latest in: Event News
Kantar Media Finds Nearly a Quarter of Top Brands Are Using Online Video Advertising
New tracking service from Kantar Media is first to monitor actual online video ad occurrences and creative, providing…
News December 12
Report Reveals Nearly Half of All Emails Received Now Read on Mobile Devices
Study finds retail, consumer product and real estate industries lead email open rates on mobile devices NEW YORK…
News December 12
Q3 2012 North America Email Trend Results: More Brands Rely on Triggered Messaging
Triggered Message Usage Increases 10.3% Over 2011, Outperforming Business As Usual Messaging Across Key Metrics Dallas, TX — Epsilon,…
News December 12Volvo Car Financial Services Selects Dealertrack as Exclusive Credit Application Processing Platform for Volvo U.S. Dealerships
Latest Captive Joins a List of Top Lenders on the Industry’s Leading Credit Application Network Lake Success, N.Y.…
News December 12
North America Email Trend Results: More Brands Rely on Triggered Messaging
Triggered Message Usage Increases 10.3% Over 2011, Outperforming Business As Usual Messaging Across Key Metrics Dallas, TX — Epsilon,…
News December 12Three Ways to Reinvent the ‘Road to the Sale’ and Improve Gross Profits
When I came up in the car business, I was taught the 10-step “Road to the Sale.” As…
News December 7Duplicate Customers – Cleaning your Customer Database
One of my favorite terms is “bi-directional integration” or as I like to call it, “duplicate customer generation.”…
News December 6
Super Bowl Ad Buys for 2013
The XLVII Super Bowl is just two months away and already reports are out about what companies are…
News December 5Hook with Emotion, Close with Logic
I have been a student of advertising/marketing psychology since I was 15 and I am always fascinated with…
News December 4
