The Power of the Word
What is the impact of word choice on sales? In a word, dramatic. When a customer submits a…
News August 1Latest in: Dealer News
A Story of Lost Loyalty….and How to Regain It
Polston_Fixed Operations August10 The following is a true story. I took delivery of my new vehicle…
News August 1Would You Be a Fan of Your Dealership on Facebook?
While there has been much written about every business’s need to dive head first into social media –…
News August 1Do you Have a BDC or a BCC?
BDC is one of the most incorrectly overused terms in the automotive retail environment. Far too often, the…
News August 1
Chris Fousek, E-commerce Director, Village Automotive Group
The Village Automotive Group in Massachusetts first jumped on the Internet wave in 1999. They were even posting…
News August 1
Charles Oglesby, Asbury Automotive Group
A 40-year veteran of the retail business, Charles Oglesby has worked in every area of the dealership climbing…
News August 1Hyundai’s Equus Requirements Ignore Many State Franchise Laws
Hyundai is the latest import manufacturer to insist that dealers provide a number of specific items at dealerships…
News July 6The True Measure of a Leader
Pulitzer Prize-winning author Alexander Solzhenitsyn spent eight years of his life in prison for making a few disparaging…
News July 1Life in the Fast Lane – Get Your Store to Its Full Potential
Listening to my iPod while mowing the yard this past weekend, the Eagles song “Life in the Fast…
News July 1Four Steps to a Super DOC – and More Profit
I find that most disappointments in the monthly financial statement come from a lack of daily reporting. In…
News July 1
