As we move into the middle of 2019, it’s important to take a step back and evaluate the evolution of the automotive shopper journey. Just a decade...
The Digital Automotive Shopper Journey for 2019 and Beyond
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Aim for Conversions, Not Likes
Your advertisements play on all of the popular radio stations during rush hour. Your billboards tower above the most heavily populated streets....
Autotrader Names 10 Best Cars for Recent College Graduates in 2019
ATLANTA, May 21, 2019 -- After years of late nights in the library and the local pizza shop, a new set of graduates is finally ready to enter the...
Helion Technologies Becomes a CIS SecureSuite Member
Timonium, MD – May 21, 2019 – Helion Technologies today announced it has become a CIS SecureSuite® member. Through this membership, Helion is...
AUTO LEASE PRICES REMAIN STEADY INTO MAY AS DEALERS PREPARE TO OFFER MEMORIAL DAY SHOPPING INCENTIVES
Several Entry-Level Cars Experience Price Increases, Allowing Dealers Room For Greater Holiday Weekend Lease Discounts CINCINNATI, OHIO (May 20,...
Latest Equifax Auto Credit Trends Illustrate Rising Subprime Activity
A few notes on subprime loan origination and balance activity per Equifax: Subprime auto loan originations have a corresponding total balance of...
Autotrader Names 10 Best Non-Luxury and Luxury CPO Programs for 2019
ATLANTA, May XX, 2019 – There’s no worse feeling than falling in love with a vehicle and later having your heart broken from sticker shock. In...
Want a 5-star CSI Rating? Demanding It Doesn’t Work. Earning It Does.
When my friend, Erica* took her vehicle to the dealer recently, the needed repairs were performed quickly and competently. Yet, when the CSI survey...
The Great Race Against Time!
In today’s society, time is a precious commodity. So much so that consumers make their buying decisions based on how long it takes to complete the...
Kelley Blue Book Names 10 Coolest cars Under $20,000 for 2019
IRVINE, Calif., May 15, 2019 -- While the average new car on the road today costs nearly $37,000, there are still plenty of vehicle options...