Marketing & Advertising

Honda Sweeps KBB’s Consumer Choice Awards

Honda Sweeps KBB’s Consumer Choice Awards

As new-vehicle shoppers continue to rise, they perceive Honda’s as the best buy across numerous segments. At least that is the consensus from Kelley Blue Book’s 2024 Consumer Choice Awards. These awards—formerly known as the Brand Image Awards—are based on annual...

Dealer Magazine: What’s Wrong With You?

Dealer Magazine: What’s Wrong With You?

Do you store your Tupperware lids actually sealed “on” the base container or are you one of “those people” who throw the lid in a pile somewhere near the container? Then, when you need to use the container, do you have to search through the gigantic pile and try to...

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