Sales & Variable OPS
TrueCar.com: September 3rd is Best Day to Purchase a Vehicle
SANTA MONICA, Calif. -- TrueCar.com, the authority on new car pricing, trends and forecasts, has found the best new car deals on vehicles including cash, finance and lease deals available nationwide, and is forecasting that Saturday, September 3rd is the best day of...
Kia Brings Back Hamsters for Kia Soul Ad Campaign
IRVINE, Calif. - When the funky Soul urban passenger vehicle arrived in 2009 it announced Kia Motors' design-led transformation and immediately stood out from its boxy competitors with an intriguing combination of eye-catching looks, a unique personality and a...
Volt Drawing New Faces to Chevrolet Dealerships
DETROIT – For Chevrolet dealers in the Pacific Northwest and Mid-Atlantic states, the arrival of the Chevrolet Volt electric vehicle with extended range means new faces coming through the doors of their stores. “We’ve been here a long time and the Volt is bringing in...
Nissan Launches New 2012 Versa Sedan With Multi-Platform “Most _____ Per Dollar” Marketing Campaign
FRANKLIN, Tenn. -- In support of the roomy, all-new 2012 Nissan Sedan, which is on sale now at Nissan dealers nationwide, Nissan today revealed a fully integrated, multi-platform "Most _____ per dollar" marketing campaign. Celebrating the most legroom and headroom of...
AutoRevo Vice President of Sales Shares the 3Dimensions of the Modern Mobile Marketer
Mobile searches have increased 500% since 2008. 93% of adults will have a smartphone by 2012. 74% of Internet users perform local-based searches. The trend is clearly overwhelming growth in the mobile space – but is your dealership leveraging the new mobile...
Subaru Brings the “Power of Love” to the People
CHERRY HILL, N.J. -- Subaru of America, Inc. is offering the Facebook community an exclusive opportunity to select one of the charities to be a partner in this year's fourth annual Subaru Share the Love event. To date, Subaru has donated almost $15 million to Share...
Ford, Zipcar Bring Future of Transportation to Newest Generation of Drivers at U.S. Universities
DEARBORN, Mich. and CAMBRIDGE, Mass. – Ford Motor Company (NYSE: F) and Zipcar, Inc. (Nasdaq: ZIP) – the world’s leading car-sharing network – today announced a new strategic alliance establishing Ford as Zipcar’s largest university vehicle partner, reaching students...
What About the UAW Talks?
According to the Detroit Free Press, Bob King, the United Auto Worker’s president, said Detroit’s big three, Ford Motor Company, Chrysler Group LLC and General Motors, could be impacted if the UAW talks fail. The story said if the contract talks don’t go well it might...
Toyota Motor Sales, U.S.A., Inc. Announces Executive Appointments
TORRANCE, Ca. -- Toyota Motor Sales, (TMS) U.S.A. Inc. announced the following executive appointments across the Toyota and Lexus Divisions. Dave Nordstrom is appointed to the newly created position of vice president, social media. Formerly, vice president, Lexus...
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