Sales & Variable OPS
FordDirect Announces New Texting Service to Ease the Shopping Process for Consumers
Dearborn, Mich. – FordDirect announced a mobile service that enables shoppers to receive prompt, targeted information about Ford vehicles by simply sending a text message from their mobile device. Powered by mobile marketing and advertising company Hipcricket, an...
RUN Powered by ADP® Payroll Platform Now Available for Small Business Owners Using RIM Smartphones
ROSELAND, N.J. -- ADP®, a leading provider of human resource outsourcing, payroll services, tax and compliance services, benefits administration and integrated computing solutions for vehicle dealers, today announced that its popular payroll management platform for...
TrueCar, Inc. Acquires Carperks
SANTA MONICA, Calif. -- TrueCar, Inc. the only transparent publisher of real-time new and used vehicle transaction data in the U.S. market, has completed the acquisition of Carperks, a leading provider of automotive purchasing and leasing programs that leverages group...
Saab Automobile AB Files for Voluntary Reorganization
ZEEWOLDE, Netherlands -- Swedish Automobile N.V. (Swan) announces that Saab Automobile AB and its subsidiaries Saab Automobile Powertrain AB and Saab Automobile Tools AB (collectively Saab Automobile) will file for voluntary reorganization today at 09:00 CET with the...
Newly Redesigned 2012 Toyota Camry Hybrid XLE is Named NADAguides’ Car of the Month for September
COSTA MESA, Calif. -- News Highlights NADAguides, the leading provider of vehicle pricing and information, announces the all-new 2012 Toyota Camry Hybrid XLE as the Car of the Month for September – offering consumers a completely redesigned hybrid vehicle with...
Industry Thought Leader Shares Guerrilla Marketing and Competitive Conquest Advertising Strategies for the Web
With today's technologies and the sophisticated messaging and advertising systems available, there are more ways than ever before for aggressive dealers to take their competition's customers away from them. What are some online tools and techniques that you can use to...
2012 Buick Verano Starts at $23,470
DETROIT – The all-new 2012 Buick Verano luxury sedan, which goes on sale later this year, will have a starting price of $23,470 including $885 in destination charges. The Verano offers more passenger and cargo volume than the Acura TSX sedan or Lexus IS 250. “Verano...
Dealerskins Director and Dominon Dealer Solutions Product Manager Share Strategies for Winning in the New Search and Social Landscape
The once fractured digital ocean is now being tamed into a well-tuned communication, collaboration and revenue engine. How does this change the online voyage of a car buyer? What can dealers and managers do to stay ahead of the changes, navigate the rough waters, and...
Stone Meta Describes ‘Swarm and Herd’ Strategy to Improve Auto Dealership Social Media Results
CRYSTAL LAKE, IL – Social media strategists Stone Meta Media tells auto dealers the key to creating Facebook fans and keeping them engaged in the dealership’s postings is a ‘swarm and herd’ strategy. “We use a ‘swarm and herd’ strategy to first build a large Facebook...
Join us for Digital Dealer Las Vegas 2021