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Kelley Blue Book Eases Car-Buying Process with Instant Cash Offer Tool Enhancements
Improved Consumer Experience Increases Transparency, Efficiency IRVINE, Calif., September 18, 2019 – Kelley Blue Book is making the trade-in and car-buying process more transparent and efficient for both consumers and…
Dealer NewsStop Being Lead-Centric. It’s About the Customer Experience.
Today’s customers expect and demand an amazing customer experience. The dealership with the right vehicle and the best experience will ultimately win the business. To deliver the best experience possible,…
Dealer NewsDigital Dealer 27 Takeaways: Going Beyond Personalization
By Kevin LeSage, Director of Digital Marketing, Autotrader The biggest lesson I’ve learned in digital marketing, over the years of helping dealerships with measuring the quality of their traffic, is…
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