Auto Retail News
Digital Dealer covers the latest news affecting auto dealerships and their dealers. Additionally, it provides expert commentary from those in the industry, including vendors supplying the latest technology used at dealerships.
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Insights
Pitch Perfect: How Smart Dealers Win Over Modern Buyers
A car sales pitch is a structured, yet flexible conversation delivered by a salesperson to communicate a vehicle’s value to a potential buyer. It’s tailored to highlight key features, address…
Marketing
How to Ship a Car During Peak Season
If you are planning to ship a car, timing matters! The peak season for car shipping is usually: Summer months: When families are on vacation, and college students are relocating…
Leadership
Halfway Through 2025, Dealer Sentiment on Profitability and Value is Bright: Presidio Survey
The Presidio Midyear 2025 Dealer Direction Survey revealed a cautiously optimistic outlook from U.S. auto dealers. Even as the industry navigates economic turbulence and the ongoing effects of federal tariff…
Dealer News
