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Auto Retail News
Digital Dealer covers the latest news affecting auto dealerships and their dealers. Additionally, it provides expert commentary from those in the industry, including vendors supplying the latest technology used at dealerships.
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Insights
When is a Factory Incentive Program Legal?
Mercedes Benz has announced the details of its holdback incentive program which will apply to all dealers. The program involves payment of a 3.5% performance bonus where 1% is tied…
Dealer NewsMenu Pricing: An Art or Science?
I just finished up an initial round of service advisor training for a large dealer group and was surprised to see that not only did they not employ properly constructed…
Dealer NewsWhy Don’t You Do It a Different Way?
Last month, my article focused on helping you hold your people accountable to your service processes. Odds are your dealership has sound processes in place, but is it time to…
Dealer News
