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Conference & Expo: October 14 -15, 2025
DealerPoint: April 22-24, 2026

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Digital Dealer Conference & Expo Registration

By registering, you're not just signing up for an event – you're securing your access to a wealth of exclusive insights, networking opportunities, and groundbreaking strategies that will shape the automotive landscape.

Auto Retail News

Digital Dealer covers the latest news affecting auto dealerships and their dealers. Additionally, it provides expert commentary from those in the industry, including vendors supplying the latest technology used at dealerships.

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Exhibiting, sponsoring, and advertising with Digital Dealer places your brand in front of the largest dealership buyer group of marketing, sales, and management solutions.

Insights

Who’s Writing Your Online Ads?

I recently saw a vehicle advertised on a dealer website that caught my attention. This pre-owned car was advertised as a “CarFax One Owner”.  Upon further investigation, I discovered that…

Dealer News

Does your Dealership Sell Transactions or Experiences?

I recently wrote a blog article entitled, “You Can’t Build a Great Organization Around Satisfied Customers.” In that piece I explained how, by definition, a satisfied customer has merely had…

Dealer News

Study Shows Lead Response Practices Fall Way Short

Recently, my company conducted a mystery shopping study to gauge the status of dealer responses to customer price quote requests.  Brace yourself, here are the results: Twelve percent of leads…

Dealer News