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Toyota Camry’s Innovative Takeover of AutoTrader.com Homepage Exceeds Advertising Benchmarks
ATLANTA — AutoTrader.com’s Overdrive advertising solution drove significant value for its latest advertiser, Toyota Motor Sales, U.S.A., Inc. (Toyota), which leveraged the interactive homepage solution in February to promote the reinvented…
Dealer NewseBay Motors Senior Manager Reveals How to Create an Online Sales Channel to Sell Parts and Accessories
Your customers are online buying their parts and accessories, yet most dealerships have no parts and accessories for sale online. As of December 2011, 127,000 parts and accessories were sold…
Sales and FinanceClassic Honda Earns National Designation Among Elite American Dealerships
ORLANDO, Fla. – American Honda Motor Co., Inc. recently awarded Classic Honda its elite President’s Award for a sixth year in recognition of the dealership’s outstanding customer service and business…
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