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Can you Tell Who is Winning with a Broken Scoreboard?
How a Nissan dealership fixed its scoreboard and increased leads seven-fold! What does every scoreboard have in common? A home score and a visitor’s score, of course. Image watching any…
Event NewsUsed Car Sales Estimated to be up 5.8% from 2011
September 2012 SAAR Estimated at 14.6M; Incentive Spending Down Almost 7 Percent SANTA MONICA, Calif. — TrueCar.com, the authority on new car pricing, trends and forecasting information, today released its…
Sales and FinancePresident and co-Founder of Dataium LLC Discusses the Data Behind the Truth
Tracking the return on ad spend has always been a challenge for dealers for both online and traditional campaigns. For instance, although Google is the primary source of direct traffic…
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