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Marketing Manager for Netsertive Explains How To Rev Up Internet Advertising ROI
Traditional forms of advertising like print, direct mail and radio/TV broadcasting do not yield the same results for the investment as they once did, due largely to the explosion of…
Dealer NewsIndustry Leader Discuses New Trends in Search and Social Marketing
Social has become search marketing and search has become social marketing. The two giants, Google and Facebook, are competing for the each other’s audience, which means each company has developed…
Dealer NewsNADA Elects Alabama Auto Dealer Forrest McConnell as Vice Chairman for 2013
McLEAN, Va. — The National Automobile Dealers Association has elected Forrest McConnell, III, as vice chairman for 2013. McConnell, owner of McConnell Honda and Acura in Montgomery, Ala., represents Alabama’s new-car…
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