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Cars.com Study: CPO shoppers value quality assurance, peace of mind
With their manufacturer-backed warranty and quality assurance, certified pre-owned vehicles are gaining interest among car shoppers. For manufacturers, CPO programs can attract shoppers to the brand who aren’t yet ready…
Dealer NewsAverage Unique Visitors Stays Flat in October
According to a data from Dataium, the conversion rate of the average unique visitors to shoppers was up 61% during the month of October 2012. This information is based on…
Dealer NewsSuper Reporting
It was shock to read the news that a dealership controller recently embezzled $10 million. She was convicted of transferring money from the dealership’s online account to her own for…
Dealer News

