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Infiniti Announces New Naming Strategy
HONG KONG – Marking another significant step in its plan to further expand its presence in the premium automotive sector, Infiniti today announced details of a new nomenclature strategy to be…
Dealer NewsAutomotive Ad Spend Up in 2012
According to a story from MediaPost.com, Millenial Media ad network data showed that automotive was the fastest-growing ad category in the third quarter of 2012. The story said ad spend…
MarketingSurvey Reveals More Vehicle Shoppers Depend on Mobile Devices and Social Media
Mobile-Friendly Research Tools and Social Networking Gain Traction Among Vehicle Buyers PORTLAND, OR– According to a recent survey of online vehicle shoppers commissioned by Chrome Data, a leading provider of…
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