SAN FRANCISCO, CA – March 25, 2019- — Prodigy, a unique, seamless online to in-store sales platform for automotive dealerships, today announced the hiring of renowned automotive industry sales and creative strategist Benjamin Hadley as Vice Presi

“Not now I’m busy….” has become the most pervasive and widely used phrase in the modern car dealership, impacting morale, efficiency, and employee engagement all through the implied importance of not having idle time. How did we get here? As

New vehicle sales are slowing, front-end margins are shrinking and economic experts predict a recession within three years. For auto dealers, these trends require a focus on fixed operations growth as a source for future revenue. This requires a two-

Annual announcements are nothing new for Google. If nothing else, Google rolls out new marketing elements, metrics and key performance indicators on a daily basis. If any company knows change, it’s Google. The Google algorithm changes approximately

 Affinitiv CEO & Executive Chairman Scot Eisenfelder shares why dealerships should pay attention to the razor and razor blade models for their stores.

Bill Wittenmyer shares tips on how dealership personnel can stay motivated in this edition of Freebie Friday.

 Andy Church shares why keeping up with warranties and recalls can increase profitability in this Quick Tip.

Chevrolet and Ford Offer Attractive Lease Deals on Many Vehicles, While SUV Prices Increase From Other Brands CINCINNATI, OHIO (March 20, 2019) – Wantalease.com, the nation’s first online car lease marketplace for new lease deals, reports the lat

It’s not my fault – but it IS my responsibility to fix it! This attitude has served me very well in my career. All too often we get wrapped up in the finger pointing when in reality all the customer cares about is “Who’s going to fix