Many dealers may have seen the recent Automotive News article on Facebook’s new “Automotive Playbook for Dealers.”  We have reviewed this playbook, and have come away very impressed with the way Facebook outlines the broad advertising categori

Almost all of automotive agrees: sales are driven from conversations with consumers. For years, the automotive industry has relied on leads to start these conversations. But in today’s digital age, leads are too few and far between to be the sole f

Strategic leadership role designed to strengthen operations, reconditioning processes to meet growth in the emerging fleet and mobility sectors  ATLANTA, GA. (June 10, 2019) – Manheim has named Tony Markese vice president, Reconditioning, where he

Sophisticated Machine-Learning and Industry-Leading Data and Analytics Combine to Recommend Inventory Acquisition Opportunities to Dealers LAWRENCEVILLE, GA (June 10, 2019) – Black Book, known in the automotive industry for providing timely, indepe

Does your dealership’s website suffer from TARCAC (Tumbleweeds Are Rolling and Crickets Are Chirping) syndrome? Have you tried every method out there, but no matter what you do, can’t get those website traffic numbers to budge? Here are five ea

New integration enables increased efficiency, faster funding for more lenders North Hills, NY, June 10, 2019 – Teledata Communications, Inc. (TCI), a leading provider of loan origination solutions for credit unions, banks and finance companies, has

 VP of Sales CDK Global Bill Wittenmyer explains why every salesperson needs to know their numbers in order to achieve their goals.

STOCKTON, CA, June 6, 2019 – Radiant Ride, specialists in professional cosmetic restoration services and customer retention, announced today its SMART cosmetic service agreement program to help auto dealers protect the appearance of their customers

Most people think about marketing as a way to generate immediate ROI. For every email campaign sent out, we measure its success with metrics like open rates, click-through rates (CTRs), number of sales or ROs, or even dollars generated. While it̵