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Do You Make These Online Marketing Mistakes?
It’s never been easier to “get into the game” of marketing your dealership online. But if everyone’s doing it, why aren’t you seeing a significant increase in phone calls and…
Dealer NewsDataium ASI: Sizzling Summer Competition Edges Japanese Brands Ahead of Domestics
Nashville, TN — Dataium, the largest aggregator of in-market automotive shopper behavior, today released its monthly Automotive Shopper Intensity (ASI™) report. The ASI index, a leading predictive indicator of automotive…
Dealer NewsBridge the Gap Between Online and Offline Sales
How to bridge the gap between online and offline sales, from Search Engine Watch. SEM managers face a daunting challenge: marrying online and offline marketing initiatives. I’ve worked with numerous…
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