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Insights
Maserati Ghibli’s Super Bowl® XLVIII Commercial Garners Highest Consumer Interest, According to Kelley Blue Book
Maserati Ghibli increased 4,250 percent in new-car searches on KBB.com, the most of any advertised model during Super Bowl XLVIII, according to Kelley Blue Book www.kbb.com, the leading provider of…
Dealer NewsWould you Third Row Seating with your DMS?
A young couple is buying a new car. They have completed the negotiations and are about to sign the paperwork in F&I when their babysitter arrives and drops off their…
Dealer NewsCompliance and the “Digital” Social Media Dealer
I attended this past year’s Digital Dealer Conference in Las Vegas. I walked away with great information for my clients, but I was still left wondering “where’s the compliance information?”…
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