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It’s a Wild Ride – Creating Family Member Employment Policies
“OK, it’s time for a break,” I yelled over the deafening shouts of three sibling shareholders and their spouses. “Let’s just chill for 15 minutes or so. Give yourself a…
Dealer NewsIs Your Dealership LOUD Enough to be Heard Online?
Focus on “share of voice” to turn demand into consistent conversions, sales. Did you meet your sales goal for 2013? In-market demand was strong last year, with 2014 off to…
Dealer NewsNever, Ever Argue With Your Salespeople
Let me first point out the odds of becoming a sales manager in the automotive industry. There are approximately 20,000 new car dealers in the US and Canada. They will…
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