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Stop Using the Same Playbook as Your Competition
How do you communicate with customers in a market where every message counts? Laptops, tablets, and smartphones all provide consumers with more information at their fingertips in one instant than…
Dealer NewsTo Win the Sales Race, Stop Thinking About Winning
Danica Patrick likes to win. Who doesn’t? But she can’t get into winning position by just thinking winning. She has to train and think about all the things it takes…
Dealer NewsPrepping for a Post Dealer Reserve World
The CFPB is determined to eliminate dealer finance participation and wants the industry to move to a flat fee finance model. Opponents have been mostly focused on the potential financial…
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