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Digital Air Strike study finds that Social Media is king for consumers in the car buying process
Digital Air Strike, leading provider of automotive social media, online reputation and lead response solutions, released the results of its 2014 Automotive Social Media Trends Study at the J.D Power…
Dealer NewsThe Service Department: It’s More Than Just Fixing Broken Cars
The best summary I have ever heard concerning our industry comes from Leigh Silver, who puts it like this: “The service operations can be viewed as a combination of running…
Dealer NewsUnraveling the Mysteries of Matrix Pricing
The Many Ways to Increase Gross Profits At least once a month I get an inquiry from a Parts Manager or GM asking how they can improve their Parts Gross…
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