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Digital Air Strike and Dealertrack Technologies Enter Into Channel and Product Agreements to Drive Quality Leads for Dealers
SCOTTSDALE, AZ–(Marketwired – April 06, 2015) – Digital Air Strike (DAS), the automotive social media and digital engagement company, and Dealertrack Technologies (NASDAQ: TRAK) today announced they have entered into channel and product…
Dealer NewsHookLogic Releases New eBook, Marketing Attribution: The Auto Dealer’s Digital Roadmap from Awareness to Sale
New York, NY— April 6, 2015 – HookLogic, the global leader in commerce search advertising and premium provider of lead-generating incentive solutions for automotive dealers, today announced the release of a new eBook, Marketing…
Dealer NewsCustomer Equity: The Predictor of Long-Term Success
Customer Equity is an essential metric in determining the value of a business. So what is it, and how is it determined? Customer Equity Customer equity is defined by how…
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