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How to Become a 5 Star Dealership Part 5: Managing Your Online Reputation
Today’s shoppers are online before they are in your store, especially when it comes to shopping for a vehicle. One of the first things they do before contacting a dealership…
Dealer NewsHow’s Your Site Post-Mobilegeddon?
It is safe to assume that by now we have all heard that Google rolled out a “mobile-friendly update”(1) on April, 21 2014. It is important to understand these changes…
Dealer NewsDon’t Let Mismatched Socks Get in the Way of Understanding Data and Today’s Car Buyer
I had the pleasure of attending the Digital Summit 2015 at Google’s headquarters this spring. The event was sponsored by Haystak and it provided managers from 100 dealerships the chance…
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