Thank You, Detroit!
Thank you for being part of Digital Dealer Conference & Expo! We’re grateful for the connections, conversations, and shared experiences with the automotive retail community.
Why Exhibit
Exhibiting in Motor City places your brand directly in front of dealership decision-makers who are actively searching for tools to drive profitability. In a city synonymous with automotive innovation, your booth becomes a space for real conversations
DealerPoint
DealerPoint, a Digital Dealer Event, is a curated VIP networking experience built for the auto retail industry. Hand-selected dealership executives attend fully hosted, while solution providers gain direct access to qualified buyers through boardroom
Insights
Mastering the Menu
The progression of the F&I menu — or “option disclosure,” as I like to call it — began sometime in the mid-1990s as a way to get F&I professionals to…
Press ReleasesA New Direction
Principle Auto’s Mark Smith found success after abandoning some of his group’s tried-and-true sales strategies. Now he’s looking to take that change even further.
Press ReleasesHow to Write the Best Online Used Car Ad
Selling a car is never easy, especially if you to do it online, where there are so many other used cars to compete with. Making your car ad stand out…
Press Releases





