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Robert Atwood: The Plainspoken Ambassador of Fixed Ops
Robert Atwood knows fixed operations; he speaks with authority because he speaks from experience. As a senior instructor at NADA Academy in McLean, VA and a frequent workshop leader at…
Dealer NewsParts Pricing Beyond the Conceived MSRP SWAG
Recently, I developed some poignant materials and conducted workshops on various areas of Dealer parts operations. Part of this multi-faceted program included having participants perform
Dealer NewsContent Counts: Drive Business with Good SEO Practices
Search Engine Optimization, SEO, getting Google to like you… it doesn’t matter what we call it, SEO is a vital component of your business because Google is king and ranking…
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