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How to Connect with Customers in the F&I Office
Often, when giving presentations to customers, F&I managers focus on product features and benefits. They talk about what it is, how it works, what it costs
Press Releases3 Reasons The “We Pay Too Much At Auctions” Complaint Falls Flat
It’s not uncommon for dealers and used vehicle managers to complain that “we have to pay too much” to acquire auction vehicles.
Press Releases5 Things Facebook Knows About Your Next Customer
As a dealer, what’s the initial goal when interacting with a new prospect entering the lot? Building rapport, gaining trust and qualifying intent are most likely top of mind.
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