Auto Retail News
Digital Dealer covers the latest news affecting auto dealerships and their dealers. Additionally, it provides expert commentary from those in the industry, including vendors supplying the latest technology used at dealerships.
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Insights
What a Great Idea! But Did It Make YOU Any Money?
By far the most popular article I’ve written for Dealer magazine over the past five years was the one published in April 2016.
Dealer News
Don’t Use a Band-Aid When What You Really Need Are Stitches!
There is a lot of talk and buzz building about the importance of video marketing – as there should be. Video is quickly becoming the preferred medium for consumers. Don’t…
Marketing
New "Amazon of Auto Sites" To Pair Shoppers & Cars With Personality Testing
Our cars, like our clothing, are an extension of our personality. But, unlike the fashion world -- where sites like JustFab and StyleGenie simplify the shopping process by pairing its shoppers with wardrobes
Dealer News
