Auto Retail News
Digital Dealer covers the latest news affecting auto dealerships and their dealers. Additionally, it provides expert commentary from those in the industry, including vendors supplying the latest technology used at dealerships.
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Insights
VDP Views are the Top KPI…and Other Data Myths
Since when did VDP views become more important than sales? This is not an attempt to downplay the importance of driving traffic to your VDPs. Reputable evidence exists around VDPs
Dealer News
ADESA and EMKAY Raise $50,000 for JDRF
ADESA today announced that ADESA auctions and EMKAY have together raised more than $50,000 in 2016 to support the research efforts of JDRF, the world leader in funding type 1…
Dealer News
The Amnesia Effect of Google Analytics
Your dealership undoubtedly sees a lot of customers each day. Let’s say that each customer who walks into your showroom wears a different color shirt. Over the course of time,…
Dealer News
