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Auto Retail News
Digital Dealer covers the latest news affecting auto dealerships and their dealers. Additionally, it provides expert commentary from those in the industry, including vendors supplying the latest technology used at dealerships.
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Insights
Website Conversion 101: Banner Blindness
You’ve heard of the blind leading the blind, but maybe you haven’t heard of the blind ignoring your web banners. It may not be a global epidemic, but it’s a…
Dealer News
Using Consumer Data to Target, Personalize, Measure and Win in Automotive Marketing
It’s official: The days of “spray and pray” marketing of media—simply by demo and geography for Tier 3—are finally over. It’s now possible to identify targeted audiences for your digital…
Dealer News
Fyda Freightliner Western Star of Northern Kentucky Holds Ribbon Cutting to Mark Opening of New Dealership
Local and state officials, employees, and Fyda family members celebrate the opening of the first Kentucky dealership in the Fyda network. Columbus, August 15, 2017: Fyda Freightliner Western Star of…
Dealer News
