Auto Retail News
Digital Dealer covers the latest news affecting auto dealerships and their dealers. Additionally, it provides expert commentary from those in the industry, including vendors supplying the latest technology used at dealerships.
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Insights
One Size Fits All No Longer Applies
According to NADA, new-vehicle revenue in 2016 was $995 billion, and sales to women accounted for $445 billion of that revenue at new car dealerships. With women buying 4.5 of…
Dealer News
Vehicle Merchandising: Use Features Not Price
As technology has advanced, vehicle pricing through informational third-party sites has become more front and center for consumers. Just think about most third-party sites…what is the primary message they have…
Dealer News
Your Limitation Is Not What You Don’t Have, It’s What You’re Not Using.
It’s Time to Shift from Potential to Kinetic Thinking Those of you who know me have heard me tell this story before and I feel it is so worth repeating…
Dealer News
